What Watson & Company Can Do for You
Watson & Company offers a unique complement of Government Relations, Business Management, and Communications Services. We can help your company create and execute a proactive and effective government and community relations program, a critical component of any corporate strategy to achieve your goals and realize your company's objectives. An effective program will create a “buzz” among decision-makers about your vision, issues, concerns and goals.
GOVERNMENT AND COMMUNITY RELATIONS
Develop strategic plans and partnerships
Identify appropriate target agency/individual; initiate communication of priorities
Determine political climate; assess issue viability within that climate
Position issues strategically within political context
Identify primary and secondary stakeholders and establish constructive communications
Action planning
Coalition building
Conflict resolution
Media relations
Ongoing representation of interests
BUSINESS PLANNING AND DEVELOPMENT
- Development of business opportunities; technology and product roadmapping
- Strategic planning for corporate objectives
- Proposal development, preparation, and
- Red Teaming
- Development of corporate marketing and branding collateral
- Customer Relationship Management
- Product Portfolio Management
- Operations improvement through Integrated
- Process Development
- Target business valuation for company sales, mergers, and acquisitions
- Independent legal review of partnering
- Terms and Conditions
Separate from public relations, a government or community relations program is particularly relevant for the company or institution that interacts with any level of government. Government and community leaders need to be familiar with your concerns and issues in order to help promote and advance them. This includes elected officials at the federal, state and local levels.
Sharing your vision with government and community leaders helps them develop a familiarity with your agenda and consequently, to become a stakeholder in your success. Elected officials want constituent businesses to succeed, and it is their responsibility to assist them with appropriate governmental issues. As you begin participating in the governmental process, you and your business will be viewed with increasing respect. You may then become “advisers” to decision-makers and regarded as a trusted resource for information, guidance or legislative testimony.
To achieve your government or community relations goals, Watson & Company brings you to the table. Using our expertise in advocacy and lobbying, Watson & Company makes certain your issues are presented in the appropriate context, with a clear and compelling case that meets a high level of criticality and makes endorsing and supporting your issues the correct option for decision makers. This is facilitated through issue positioning, effective representation, client input and interaction, diligent research, and superior strategic development and implementation.
We identify the key people who have a direct impact on your issues, and make your agenda their agenda.